"WANTED. DESIRED. ETERNAL. YOUTHFUL." FOREVERWANTEDCLUB THE FASHION & POP CULTURE MAGAZINE
The Bella Hadid x MK Fashion Film is Fire!
In the spotlight of this captivating campaign, the stunning Bella Hadid takes center stage, accompanied by a cast of fashion luminaries including Felice Van Noordhoff, Sacha Quenby, Sora Choi, He Cong, Alton Mason, Wang Xiangguo, and Parker Van Noord.
Photographed by the talented Lachlan Bailey, the scenes unfold in the enchanting city of London, a perfect backdrop that beautifully showcases the brand’s jet-set DNA and global allure. Bella Hadid, Alton Mason, and their friends revel in the sophistication and excitement that this vibrant metropolis has to offer.
Luxury seeps through every frame of the campaign, capturing the essence of travel, from the opulence of private jets to the exhilaration of personal helicopters and one-of-a-kind boats. Lachlan Bailey’s luminous images transport us into a world of joy and adventure, illustrating the glamorous allure of globe-trotting at its finest.
Adding an extra layer of allure, the campaign is complemented by a captivating short film directed by the talented cinematographer Matt Baron. Alongside Bella Hadid, Alton Mason takes the spotlight once again, bringing to life the ultra-jet-set sensibility of the season. Together, they embark on a thrilling cat-and-mouse chase across the vibrant streets of London, encapsulating the spirit of adventure and excitement.
Designer Michael Kors shares his inspiration behind the campaign, stating, “This season, I wanted to celebrate the resurgence of travel, and there was no better place to start than London. The city is a true global destination, with its elegant charm, vibrant energy, and incredible chicness. I was also drawn to the idea of showcasing the historic and modern elements that make London so unique and special.”
With its sophisticated allure, glamorous escapades, and a celebration of the freedom of travel, this campaign encapsulates the essence of the Michael Kors brand. Join Bella Hadid and the cast of extraordinary talents as they invite you on an unforgettable journey through the fashionable streets of London, where style and adventure await at every turn.